A Platform Connecting Brands with Content Creators
UX/UI Design
Project Overview
Influencr is a dynamic mobile app designed to bridge the gap between brands and content creators. The platform facilitates easy posting of campaigns by brands, and seamless application to these campaigns by creators, thus making collaborations efficient and straightforward.
Key Deliverables
Information Architecture
Constructed a clear and efficient information architecture to ensure a seamless navigation experience for both brands and content creators.
Competitive Analysis
Carried out competitive analysis to identify gaps in the current market, using these insights to design a unique and user-friendly platform.
UX Writing
Implemented UX writing strategies to guide users through the process of campaign creation, application, and collaboration, thereby simplifying user interactions.
Final Design Implementation
Executed the final design of the mobile app, successfully creating an interactive and visually pleasing interface that enhances user engagement.
If you’re eager to explore more about Influencr’s creation and the design decisions behind it, I invite you to take a closer look at the case study.