Project Overview
BCFoods is a global supplier of premium dehydrated vegetables, herbs, spices, and artisan ingredients. The website was designed to serve both as a robust eCommerce shop and a B2B product catalog, balancing user-friendly online purchasing with in-depth product exploration for manufacturers and culinary professionals.
Key Deliverables
Information Architecture
Designed a dual-structured navigation system supporting retail eCommerce and B2B catalog browsing.
Wireframing
Developed wireframes to map essential product flows — from browsing to sample requests — ensuring clarity for diverse user groups.
UX Writing
Crafted clear product and category copy to guide both consumer and business users through the site.
WordPress Implementation
Built a responsive WordPress site with WooCommerce integration for scalable product and order management.
eCommerce Functionality
Implemented pricing tiers, product variations, and streamlined checkout tailored for ingredient sales.
B2B Product Catalog
Enabled large-scale product browsing, filtering, and sampling request features for industry professionals.
Responsive Design Ensured the platform is fully optimized across desktop, tablet, and mobile devices.
Performance Optimization
Applied SEO best practices, fast loading, and scalable infrastructure to support a global customer base.
If you’d like to explore BCFoods further, you can check out the Figma desktop preview.