
Project Overview
RootWise is an innovative data intelligence platform offering support for operational teams in health and humanitarian missions. The company leverages unique data collection techniques and AI tools to deliver a comprehensive picture of various scenarios.


Key Deliverables
Information ArchitectureConstructed an information architecture that streamlines user navigation and enhances functionality.
UX WritingCreated intuitive, user-centric content that facilitates a seamless user experience.
Wireframing
Utilized Figma to sketch conceptual layouts for key pages, setting the foundation for the design process.
Design & Layout
Developed an engaging and user-friendly interface with a keen focus on readability and information hierarchy.
WordPress Web Design
Built a functional, responsive website on the WordPress platform, aligning with RootWise’s business goals and aesthetic themes.
SEO Optimization
Implemented on-page SEO techniques to enhance website visibility and attract a relevant audience.
Speed Optimization
Ensured the website loads quickly and efficiently, minimizing user wait times and contributing to a positive user experience.
Testing & Launch
Conducted rigorous testing to ensure optimal performance and functionality before successfully launching the website.
If you’d like to learn more, dive into the RootWise case study.